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Last modified: 2021-05-29 by rob raeside
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image by Ivan Sache, 22 April 2021
Lloyd's Book of House Flags and Funnels (1912) shows the house flag of the Asia
Minor Steamship Co., Ltd. (#238, p. 48), a Liverpool-based company, as
horizontally divided red-blue with a white star in the center.
https://research.mysticseaport.org/item/l011061/l011061-c008/#13
Ivan Sache, 22 April 2021
image by Jarig Bakker, based on the website of the National Maritime Museum.
From the website of the National
Maritime Museum, "the house flag of the Asiatic Steam Navigation Co. Ltd,
London is a blue, white and blue triband with a five-pointed blue star on the
centre stripe. The flag is made of a wool and synthetic fibre bunting. It has a
cotton hoist and is machine sewn. A rope and wooden toggle is attached.
The Asiatic Steam Navigation Co. Ltd was formed in 1878, with Turner & Co. as
managing agents to run steamships in the Bay of Bengal with its vessels
primarily carrying cargo and local labour. The company lost many of its routes
following the Second World War and Indian independence in 1947. The connection
with Turner & Co. was broken in 1960 and P&O
acquired a controlling interest in the company in 1961 in order to integrate the
fleet more closely with the rest of P&O group."
Jarig Bakker, 3 August 2004
image by Jarig Bakker, 20 November 2005
Associated British Ports, London - blue, white "ABP".
Source: Loughran (1995)
Jarig Bakker, 20 November 2005
image by Jarig Bakker, based on the website of the National Maritime Museum.
From the website of the National
Maritime Museum, "the house flag of the Humber Line. A dark blue rectangular
flag with a white disc in the centre bearing the letters 'AHL' in red. The flag
is made of a wool and synthetic fibre bunting. It has a cotton hoist and is
machine sewn. A rope and toggle is attached."
Jarig Bakker, 15 August 2004
Humber Line. The correct title was Associated Humber Lines Ltd. being formed in
1935 as a consortium of five rail ferry companies. Their function was originally
as managers, not owners but this changed in the late 1950s until 1971 when they
ceased their own operations but continued as managers for another decade.
Neale Rosanoski, 3 March 2005
image by Jarig Bakker, based on the website of the National Maritime Museum.
From the website of the National
Maritime Museum, the house flag of the Associated Portland Cement
Manufactures Ltd., London. A yellow rectangular flag, bearing a white disc in
the centre with a blue border inscribed 'PORTLAND CEMENT' in blue letters and
'BLUE CIRCLE' in black letters. The flag is made of a wool and synthetic fibre
bunting. It is machine sewn and the design is printed. A rope and toggle is
attached."
Jarig Bakker, 4 September 2004
Aster Steam Company, Limited, Cardiff - red swallowtail; white 5-pointed star;
black "B'.
Source: Brown's Flags and Funnels of British and Foreign Steamship Companies [Wedge 1926]
Jarig Bakker, 20 February 2005
Based on Sampson (1957)
James Dignan, 17 October 2003
Houseflag: Navy Blue; ATHEL in blue letters in white diamond.
Jarig Bakker, 17 October 2003
Athel Line was a subsidiary of United Molasses. London UK.
Phil Nelson, 18 October 2003
image by Ivan Sache, 30 April 2021
Lloyd's Book of House Flags and Funnels (1912) shows the house flag of Atkinson
Bros. (#1411, p. 104), a Newcastle-based company, as yellow with a black eagle
in the center.
https://research.mysticseaport.org/item/l011061/l011061-c008/#69
Ivan Sache, 30 April 2021
image by Peter Hans van den Muijzenberg, 7 November 2010
A dark blue sigla over a wavy stripe on a white background.
Jorge Candeias, 1 May 2004
This is the new house flag of Atlantic Container Line Ltd., London, a consortium
formed 1966, with an international membership. The partners are Cunard Line, the
Compagnie Generale Transatlantique, Holland-Amerika Lijn, Svenska-Amerika Linien,
Transatlantic Rederi, and Wallenius Line. Its specialty was roll-on, roll-off.
Jarig Bakker, 1 May 2004
image by Peter Hans van den Muijzenberg, 7 November 2010
Description of variant:
It is a white flag containing the company in
celestial blue. For further information click
www.aclcargo.com.
Source: I spotted this flag on 12 April 2009 on a ship
in the docks of Blohm & Voss
Klaus-Michael Schneider, 10 May 2009
The firm's monogram alone formed the emblem of the original house flag. With the
appearance of the later vessel, such as the "Atlantic Cognac", a new house flag
was adopted, bearing simpler initials.
Source: "A Survey of Mercantile Houseflags & Funnels", by J.L.
Loughran (1979)
Jarig Bakker, 1 May 2004
Atlantic Steam Navigation Co. began in the 1930's, but had no ships until 1945/46 when they
acquired ex-navy landing craft, and later pioneered purpose built RoRo
[roll-on-roll-off] ships. They also traded under the name Transport Ferry Service. The flag was a white burgee, bordered in blue and with a bluebird
motif in the centre. In 1974 the company was acquired by Townsend Thoresen and the flag slowly phased out as ship
liveries were changed at refit.
Ted Harrison, 11 December 2001
Atlantic Steamship Co. being actually Atlantic Steam Navigation Co. Ltd. as
pointed out by Ted, also had a commodore's flag which was the normal flag with a
miniature placed in the canton i.e. a flag upon a flag. Most sources show the
flag without a top and bottom border i.e. just the "bluebird" in the tail. In
1987 having come under P&O the company followed
its flag into oblivion becoming P&O European Ferries (Felixstowe) Ltd.
Neale Rosanoski, 9 February 2004
image by Ivan Sache, 27 April 2021
Lloyd's Book of House Flags and Funnels (1912) shows the house flag of
Atlantic Traders, Ltd., Coningsby S.S. Co., Ltd., Franco-Ottoman Shipping Co.,
Ltd. (Roth Bros. (London) Ltd.) (#745, p. 72), a London-based company, as red
with a white disc inscribing a blue "R".
https://research.mysticseaport.org/item/l011061/l011061-c008/37/
Ivan
Sache, 27 April 2021
image by Ivan Sache, 29 April 2021
Lloyd's Book of House Flags and Funnels (1912) shows the house flag of Atlas
Steam Fishing Co., Ltd. (#1082, p. 88), a Grimsby-based company, as diagonally
divided blue-yellow from upper hoist to lower left, charged in the center with a
red "A".
https://research.mysticseaport.org/item/l011061/l011061-c008/#53
Ivan Sache, 29 April 2021
image by Ivan Sache, 14 March 2008
Lloyds Book of House Flags and Funnels (1912)
shows the house flag of "Auchen Steam Shipping Co. Ltd. (Purdie, Glen & Co.)"
(#7, p. 37), a company based in Glasgow (Scotland), as white with a blue border,
a blue saltire and, in the middle, the name of the company, "AUCHEN", in blue.
The "Mariners" website lists SS "Auchencrag", owned by "Purdie, Glen & Co." as
captured and sunk by a submarine U.84 on 12 January 1917 20 miles west from
Ushant (France), when sailing from La Plata (Argentina) to Cherbourg (France).
Ivan Sache, 14 March 2008
image by Jarig Bakker, based on the website of the National Maritime Museum.
From the website of the National
Maritime Museum, "the house flag of Australind Steam Shipping Co. Ltd (Trinder
Anderson & Co.), London, has on a blue background a yellow cross. In the centre
on a yellow disc, a black swan is shown. The flag is made of a wool and
synthetic fibre bunting. It has a cotton hoist and is machine sewn. A rope and a
toggle is attached.
The company managed services and cargo between the UK and Western Australia
taking over from the ship broking firm of Oliver and Wilson. They also started a
service between Freemantle and Singapore. Trinder, Anderson & Co. with Bethell,
Gwynn & Co. were involved in the transport of emigrants. They set up a steamer
service called the West Australian Steam Navigation Co., London in 1886; a
company that later became the Australind Steam Shipping Co. In 1904 the two
firms amalgamated.
Jarig Bakker, 3 August 2004
Concerning the Austalind Steam Shipping Co, The comments taken from the National Maritime Museum regarding the companies established is a bit misleading. There were two companies both being formed by the same other two companies and both used the black swan on yellow circle.
image by Neale Rosanoski, 28 November 2010
Firstly in 1886 The West [also given as "Western" by some sources] Australian
Steam Navigation Co. was formed by Trinder, Anderson & Co. and Charles Bethell &
Co. [and other Australian shipping agents] for the Fremantle to Singapore trade
and continued to trade to the East until around 1936. The flag from
Loughran (1979) was blue with a
yellow circle on which a black swan swam to fly on a sea representation. Lloyds 1904, 1912, Reed 1912 and Brown 1926 to 1934
show similar with a bit smaller circle.
Neale Rosanoski, 28 November 2010
image by Neale Rosanoski, 28 November 2010
The Log of 5/1988 shows a different version with the swan facing the hoist and
no lines of sea but I have doubts on this one based on the Western Australia emblem of its operating period [see
below].
Subsequently in 1892 Charles Bethell was joined by Walter J. Gywn
to form Bethell, Gwyn & Co.
Neale Rosanoski, 28 November 2010
image by Neale Rosanoski, 28 November 2010
In 1904 Trinder, Anderson & Co. and
Bethel, Gwyn & Co. formed the Australind Steam Shipping Co. Ltd. for the
UK/Australia emigrant trade. This company subsequently became part of the P&O
group and went out of ship-owning around 1980. Its flag was in line with that
shown by Jarig Bakker except the swan faced the fly which
is shown by all sources from Lloyds 1904 up until the LJC livery sheet on
1966 when the hoist facing version was shown. The change would seem to result
from the charge being based on the badge of Western Australia where the black
swan on a yellow circle faced the fly or sinister until 1953 (Flags of the
World 1978 P209). With the change happening sometime between these dates this
fits in with the NMM dating.
All of these companies were UK based.
Trinder Anderson were ships agents to at least 1980 and Bethell, Gwyn & Co.
Ltd. seem to be still around though what as I do not know.
Neale Rosanoski, 28 November 2010
Lloyd's Book of House Flags and Funnels (1912) shows the same flag (#1482, p.
107), but with the swan swimming to the fly.
https://research.mysticseaport.org/item/l011061/l011061-c008/#72
Ivan Sache, 1 May 2021
image by Jarig Bakker, based on the website of the National Maritime Museum.
From the website of the National
Maritime Museum, the house flag of the Avenue Shipping Co. Ltd, London shows
"on a rectangular white field, there is a blue cross with a blue bordered white
diamond in the centre, bearing the blue letter 'A'. The flag is made of a wool
and synthetic fibre bunting. It has a cotton hoist and is machine sewn. A rope
and two Inglefield clips is attached.
Jarig Bakker, 3 August 2004
British Shipping lines: continued
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